The Flat Creek Process

Flat Creek comes to every client with an open mind and attention to detail. Our goal is to help clients reach their strategic goals, so each client relationship starts with a planning session and a detailed 360º diagnostic analysis to look in detail at the needs and expectations to be met.

Once the project goals are in place, we leverage our network of experts to pull together a team of professionals that will be responsible for each project and process. From designing a brochure to complex customer relationship management software, Flat Creek puts the tools and resources in place to provide measurable results.

After the mission is clear and the team is in place, Flat Creek leads a comprehensive implementation, making sure that the execution is on time and on budget.

The Flat Creek Five

When we look at all the tools availble online -- the bells, the whistles, the forms -- and combine it with strategic marketing goals, we see a set of best practices that we call The Flat Creek Five.

The Flat Creek Five represents the values of a professional service firm that embraces technology to achieve success and reach strategic goals. Typically, Flat Creek Five involves these five principles:

  1. Places value on developing relationships via online media beyond an online brochure.
  2. Embraces cutting edge one-to-one communication opportunities.
  3. Understands its target audience.
  4. Pours its culture into marketing communications.
  5. Leverages technology to meet client needs and provide better, more efficient service.

 

Notes from Flat Creek